About

With over a decade of experience in product design, I specialize in creating meaningful digital experiences that balance user needs, business goals, and technological complexity. I've led and scaled cross-functional teams in fast-paced B2B and B2C environments, delivering product ecosystems across data-driven design.

My passion lies in turning ambiguity into clarity, whether it’s through intuitive interfaces, strategic UX thinking, or mentoring designers to grow into confident, impactful leaders. I believe great design is not just about how things look, but how they work and why they matter.

Above all, I bring a people-first mindset. I thrive in collaborative cultures, where open communication, critical thinking, and empathy drive innovation. From shaping design culture to aligning product vision with execution, I’m committed to pushing boundaries and building products that make a difference.

Services

Design Strategy & Innovation Vision

I define and communicate clear UX and product design strategies that align with business objectives, ensuring design is not just execution, but a driver of growth and differentiation.

Team Leadership & Mentorship

I build, scale, and mentor high-performing design teams, nurturing talent, fostering ownership, and cultivating a strong, collaborative design culture rooted in feedback and growth.

Cross-Functional Product Collaboration

I work seamlessly with product managers, engineers, data analysts, and stakeholders to drive alignment from discovery to delivery, translating complex requirements into impactful design solutions.

Systems Thinking & Scalable Design

I specialize in crafting scalable design systems and modular frameworks that ensure consistency, speed, and adaptability across platforms and product ecosystems.

Let's talk. Drop a line

Looking to balance user experience and business impact